boldgrid-inspirations domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/meetmu5/public_html/motherfounder/wp-includes/functions.php on line 6131The face behind HaldyPlus Nutrition Pte. Ltd. – Push Sharma!
What’s your story?
Hi ! I’m Push Sharma and I am the founder & CEO of Haldy. I am a graduate from Columbia University, USA and have lived and worked across 5 countries besides India – where I am originally from. Turmeric is a superfood well known for its host of health benefits, so I wanted to find a way to include Turmeric in my daily routine. But the challenge is that to eat Turmeric in a pill, powder or even a drink form is neither tasty nor convenient. To be honest, it can feel medicinal and it’s hard to build a routine around. So, my goal was to take something that we all routinely eat (i.e Breath Mints) and make a “Better For You” version of the same by adding Turmeric to it, but without any aftertaste of Turmeric. From that vision, the concept of HALDY was born. Haldy Sugarfree Turmeric Mints are a Tasty, Refreshing and Convenient way to Add the Golden Goodness of Turmeric and Boost Your Daily Routine. They come in a premium, beautifully designed, recyclable ‘Patented’ packaging that is sleek and chic. It is smaller than a credit card, which makes it compact, but still fits ~40mints per pack. This happens to be the WORLD’S FIRST of its kind of breath-mints formulation infused with curcumin extract, that is manufactured in a F.D.A. and B.R.C.G.S. certified facility. The ‘X-Factor’ in Haldy is the Curcumin extract. (i.e principal Bioactive substance in Turmeric) – which makes it a ‘Better For You’ choice versus other commercial mints that are available in the market. To be clear though, while the Therapeutic benefits of Turmeric are well documented, with Haldy, we have steered clear of making Therapeutic claims. Our primary purpose is to provide Freshness of breath, in a Convenient way. Our consumers can enjoy Haldy the same way they would their regular mints, knowing that the curcumin extract makes Haldy a ‘Better’ choice. Details of our nutritional information and Ingredients are mentioned on our recyclable PET packaging label. Haldy is a proudly home-grown Singaporean brand. The unique multi-cultural landscape of Singapore offers rich inspiration for innovation. We are very proud to have worked with local talent for the strategy, design and art direction to bring Haldy to life. I welcome you all to Discover Haldy Living ! and to Boost your Daily Routine.
How & Why did you start your company/passion work?
I started HaldyPlus Nutrition Pte Ltd. in June 2021 in Singapore, in the middle of Covid-19 and I launched ‘Haldy’, on 1st February 2023. It took me 18 months of multiple rounds of consumer trails, product formulation, testing etc. before I could launch the brand. In addition to that, with all the travel restrictions that came due to Covid-19, made it extremely difficult to launch. The consumer insights reaffirmed my belief; ie. to include Turmeric as a part of my daily routine, in a tasty, refreshing and convenient way. I wanted to connect with the consumer by means of story telling. Hence the blend of ancient Ayurveda in a modern format was appealing. I also didn’t want to introduce yet another mint brand but something that offers consumers a lot more. Consumers have been consuming Turmeric in various forms which have been difficult to build a routine around. Turmeric (Cookies, Power, Pill, Capsule, Latte, Gummies) etc. are not only expensive, but are not easy to build a routine, due to the bulky packaging and thus not convenient to carry. Also, the taste of Turmeric can be polarising, thus I had to find a way to make it appealing to the mass market consumers. Given Singapore does not allow consumption of chewing gums, to launch a breath-mint was a perfect fit. The brand name Haldy is a mix of the word Haldi (aka Turmeric in Hindi language) and the word Healthy. Our logo h was inspired by the Turmeric leaf, our mnemonic device (Haldy Lady) was inspired by Indian Mural Art from Kerala with an Indo-Western influence, which gives the brand a modern yet earthy, organic look and feel. Thus with trendy eco-friendly packaging and delicious taste of the product it has been a win for all.
How do you bring BALANCE to your roles as MOTHER: FOUNDER: SELF?
I am a trailing spouse. My wife works in the corporate world as a Managing Director & VP APAC of a large listed American MNC. We have lived and worked in several countries such as Singapore, India, US, Mainland China including Hong Kong (SAR China). I started my first entrepreneurial venture in 2012, after i quit the corporate world to follow my dream. In the last 11 years, we have lived in 3 countries where we moved due to my wife’s job. It was tough, but I continued to find ways to learn and build my venture. Haldy is my third venture, the last two ventures allowed me to balance work and family while we moved around. I guess I also found balance by doing meditation, yoga and taking small but measured steps towards my overall health and wellness. I’m happy to say that to launch Haldy has been an amazing journey. In your entrepreneurial journey, family always comes first !
Any recent accomplishment you would like to share with us? (personal/professional)
On the professional front: It has been a dream run, since I launched Haldy on 1st February 2023. In April, we won the coveted SME500 Singapore award for 2023. In April 2023 was also invited to exhibit Haldy at ISM Cologne (Germany), which is the World’s Largest Trade Fair for Sweets and Snacks. In June 2023 we got nominated for the Startup of the Year 2023 by FIT Summit, Singapore as the youngest entrant in the category. Straits Times Singapore featured us twice, first in April then in May 2023. In August 2023 we were featured on the cover of one of the oldest manufacturing innovation magazine based in the US. I’m happy to announce that we have just won (September 2023) the prestigious MUSE Design Award 2023 USA, for our innovative packaging, which is a huge recognition for us internationally. Lastly, we have been shortlisted as a finalist for the coveted Gama Global Innovation Award 2023, UK. As you can see, exciting times for us as a young Singapore startup. On the personal front: My 12 year old (author) daughter has qualified for the World Scholars Cup 2023 at Yale University, USA where she will be representing her school and Singapore in November 2023. My wife just won the AmCham Equality Award for 2023, which was awarded to her by the Deputy Prime Minister of Singapore Mr. Lawrence Wong on 1st September at MBS and her book that she co-authored is an Amazon Best Seller.
What would you like to say to fellow mothers or women thinking of starting a business?
My advise for women/founders, would be : The sooner you start the better it is. Fail fast, but fall forward. Don’t overthink it and keep it simple at the same time. You will never get it right the first time so start small, be flexible, so you can pivot if required. Seek for advice and make sure you speak to as many people/advisors as you can to gain insights/feedback.
What are three words you would use to describe your experience of being a Mother/Founder ?
Hardworking. Positive. Solution Minded.
Find & Know More about Push sharma and his brand!
Connect with him.
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Website: https://haldyplus.com/
Facebook: https://www.facebook.com/HaldyPlus/
Instagram: https://www.instagram.com/haldyplus
Linkedin: https://www.linkedin.com/in/pnsharma/
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Who is Ayeshah from The Happiness Ftt?
As Ayeshah says:
Ayeshah & Rabi who consider themselves to be ‘purpose-preneurs’ are the co-founders of a Holistic Wellbeing & Lifestyle movement called The Happiness Ftt. Over the last few years they have focused on developing a deeper knowledge of how happiness & inner peace is only attainable when we are in unison with our mind, body and soul.
Ayeshah is a mother of three boys (22, 17 and 15yrs old) and a 10yr old American Cocker Spaniel. She co-founded The Happiness Ftt at the age of 45. Putting into practice all that she believes in and has learnt over the years; that it’s the balance and harmony between our mind, body and soul that brings contentment and happiness within and around us. When there is gratitude, love and joy in our hearts then fear will simply have no place to stay there.
Ayeshah is a Holistic wellbeing and lifestyle coach. Her focus is especially on healing our energy – healing the self. Being a trained Reiki Master and a Past Life Regression Therapist, she promotes and believes in clearing and balancing energy through reiki, past life regression, feng shui, meditation and dancing. She is also a certified fitness and dance fitness coach and loves to keep her own energy grounded by teaching DC2 (Dance, Circuit, Core) a group fitness session that she has developed. She is also a trained Montessori teacher and a complete believer of the Maria Montessori philosophy.
It’s never too late to pursue what you believe in and there is no age limit to accomplish and achieve things that you are passionate about. The biggest gift you can give your children is to lead by example. I believe that our children clearly show us glimpses of their strengths & passions and as parents we need to be aware and encourage them on their guided destined path.
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Who is Lani Nasayao from the LS5 Health & Wealth Solutions Ltd?
As Lani says:
My name is Lani Nasayao, a brain tumor survivor, mother of 4 daughters and managing director of LS5 Health & Wealth Solutions Ltd.
After my surgery, I immediately began to seek out healthy solutions for recovery. With my newfound free-time and my doctor’s recommendation, I found myself wanting to cook healthier meals for me and my family. After being introduced to Saladmaster, a non-toxic cookware system, I began my road to recovery. I am now the first authorized dealer of Saladmaster in Hong Kong.
Saladmaster has given me the opportunity to promote healthy cooking. It has changed my perspective of health and wellness. Throughout my journey, I have learnt a lot about health and nutrition, healthy eating is important, but healthy cooking comes first.
My goal is to educate and help people learn how proper cookware plays an essential role in nutritional cooking and healthy living with the most advanced nutritional cooking system and how it effects our brain and physical health.
I am not only passionate about this advocacy; I also strongly encourage families to cook together to create lasting bonding memories and share valuable skills.
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Who is Tess Browne?
As Tess says:
Hi, I’m Tess. I’m a mama of two, self-care enthusiast, closet-creative and clinical psychologist. Originally from the UK, I’ve lived in Hong Kong for 6+ years after relocating for my partners’ job. I work in a private psychology practice in Central Hong Kong, where I specialise in working with trauma and perinatal mental health (anything to do with mental health from pregnancy through to postpartum and beyond!). I’m super passionate about supporting mamas find balance over burnout, re-connect with their values and adapt to the many changes and challenges motherhood brings along. My current focus is on making psychological support more accessible to the mamas of Hong Kong and elsewhere, by developing a collection of online courses and resources to support them navigate this amazing, but often challenging, season of life. Follow me on instagram for free tips, tools and resources.
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Who is Anuja Chowdhry from Health and Wellness?
As Anuja says:
I am a mother of 2 beautiful kids , Ayesha 11 and Agastya 7. I have been practicing yoga for over 10 years. I work at Anahatha studio as a yoga instructor. My yoga journey started at a very early age with my mother as I was dealing with weight issues while growing up.
I have completed 200 hours of Hatha Yoga teacher training course and 300 hours of advanced Hatha Yoga teacher training with the International Yoga Academy. I am also an active member of Andiappan yoga community a non-profit, a volunteer-run organization whose mission is to share Yoga with those who may not be able to afford Yoga classes or those with special needs.
Yoga has helped me maintain calm and balance in an otherwise very hectic and fast-paced life in a big city like Hong Kong. I believe yoga strengthens, it centers and makes you stretch your abilities. It is food for both body and soul and I truly believe that it is something that can help anyone that goes into it with an open mind.
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Who is Deepika from the guilt free delights?
As Deepika says:
I am a mother of two boys ( 5.5 and 7 years old). After the birth of my second son in 2016, I quit a successful career in banking and finance to become a full-time mum. During this time, I also changed my diet to a whole food plant-based diet from a meat based diet and noticed a significant increase in my energy levels and overall well-being. I wanted to do the same for my boys who are very active and require a lot of energy. Finding nutritious plant based products for them was a big challenge especially in a market that is filled with unhealthy and sugary products for kids.
Although I restrained from giving them any sugary or packaged snacks, I realized that their taste palates had to be satisfied as well especially when their friends would offer them sugary treats. Faced with the challenge of providing snacks that were nutrient packed for their growing bodies but at the same time appealing to their taste buds, I spent a lot of time and energy trying to create healthy snacks that are made from natural ingredients and contain no artificial sweeteners.
While talking to my other mum friends, I realized that they too were looking for alternatives to the widely available unhealthy snacks. This realization got me thinking about sharing the snacks approved by my boys with other mums with a hope of providing some help with healthy nutritious snacks for their kids. I started preparing snacks for their kids and through word of mouth for their friends’ kids.
And my business of freshly baked vegan and plant-based bites started!
All the snacks are freshly baked to order. They are hearty, nutrient dense, power packed, made with natural sweeteners and completely plant based. These treats are truly guilt-free so even adults can enjoy them! My husband regularly eats muffins or sugar-free brownies with his afternoon tea and doesn’t have to worry about afternoon snacking issues any more.
My kids would still occasionally eat that candy or enjoy a slice of regular cake but they’ve learnt to limit their consumption of such items and are more aware of the difference between healthy and junk food. I feel that this is a big win not just for now but for their entire life.
My venture is at a very nascent stage and I am new to the world of entrepreneurship. But I truly believe in my goal of educating kids about clean eating habits and showing them that healthy food can be delicious.
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Who is Veena Dansinghani from NAVEDA Wellness Centre?
As veena says:
Founder, Director of NAVEDA Integral Wellness an award Winning Wellness Centre offering Solutions from Nature & Science for Hair & Health Challenges which are 100% Safe ! 100% Natural and meet International Food Safety Standards!
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Who is Lavania Hajji from Dance Embassy?
As Lavania Says:
I started my company 10 years ago. My passion has always been in dancing but I was never encouraged to pursue it. I started working and took up dance classes as a hobby. I was spotted in one of the classes and was asked if I wanted to be an instructor. I took up the challenge and never looked back since. Even when I went through a tough phase in my life, battling with depression etc, dance was my avenue out and I realised how much it can actually help others as well. I started my own company then. After becoming a mom, somehow, I seem to have inspired more moms to join the bandwagon and now we have a community of moms as well in our dance classes. Some of them have even become instructors and teaching their own classes.
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Who is Sanchita Daswani?
As Sanchita Says:
Hi, I’m Sanchita.
I am a Nutrition Consultant for Babies and Toddlers where I focus on guiding and empowering parents to confidently offer meals to their kids. By creating the right environment, with balanced and varied meals, we will allow our kids to develop a positive relationship with food and their hunger cues.
Additionally, I focus on helping parents holistically heal their babies from any issues, such as Eczema, constipation, food allergies and more, arising from introducing these foods.
I’m an Indian mom, born and brought up in the Caribbean, currently living in Hong Kong raising my twins. I realised early on that the first few years of life set a strong foundation for our future in terms of our health, eating habits and nutrition.
When it came to introducing solids to my babies, I remember it being a very daunting experience. With so much information out there, it was hard to navigate what would work best for my babies based on our diet and lifestyle. This experience paved the way for me to expand my knowledge and become a Certified Nutrition Consultant.
As a Consultant, I help clarify parents’ doubts and provide support for their babies and toddlers to build their taste palettes and obtain optimal growth through nutrient-dense and easily digestible foods.
We all strive to bring up healthy, happy kids. Let’s work together to bring upon the changes that will have a positive impact on our children.
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Who is Sandeep Chopra from the Flex n Flow with Sandy?
As Sandeep Chopra says:
Mom of 2 , I decided to take charge and change my lifestyle when I started encountering health issues. It soon became my passion to improve my health and lead a holistic life. I hope to empower more and more women to live life to their highest potential.
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